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- Charu Arora Batra
- Part-time Freelance Writer (Education, SEO Content, Fashion, Travel etc), Full-time Blogger and an E-Commerce Enthusiast- That's me a blend of all....!
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My Blog- Just some scraps of thoughts, pieced together by words. A little bit about life and friends and memories and hope and faith and work and everything in between. This blog follows all the aspects of my life.
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Saturday, May 31, 2014
How colour plays a vital role in influencing our moods!!
“Colours, like features, follow the changes of the emotions. - Pablo Picasso”
Can colour influence your mood?
Have you ever noticed that you start your day by selecting which shade of colour you would wear based on your mood?
Colours play a very crucial role in our daily lives. Colour can make us feel cheerful, gloomy, hungry, anxious, relaxed and so on. It has a very close connection with psychological effects on people.
Does the colour black gives you a sense of power or sophistication? Do you feel calm in gray? Why?
Science has proven that each colour has its own unique properties, specific wavelength and vibrational frequency. For instance, the colour Red has the longest wavelength and the slowest vibrational frequeny. Whereas, violet has the shortest wavelength and the fastest frequency.
The colours are received through our eyes, which stimulates the retina and its cells which then travel to the optic nerve to brain and trigger glands and secretion of hormones to various parts of body. The colours have a great influence on our moods and feelings due to such impacts on our body.
Your selection of colour also depends on what you are trying to convey to your audience. For example, in the healthcare industry, you will often see white, blue and greys as these colours emphasise trust and tranquillity.
Colour has a profound effect both physically and mentally. But your feelings about a particular colour can depend upon various factors. The same colour can have different meaning in some other culture. For example, the colour ‘Black’ is a symbol of ‘mourning’ in many western countries but in countries like India, it is associated with party, power and sophistication. Similarly, we consider the colour ‘White’ as a symbol of mourning and in western countries; it is associated with special occasions like white is worn by brides on their Wedding day.
Different colours have different effects. They are categorised as-
• Warm Colours
Warm Colours include red, orange, yellow etc. They create energy and warmth.
• Cool Colours
Cold colours include Green, Blue and Purple. They are believed to have an relaxing effect on both body and mind.
• Neutral Colours
Neutral Colours include Black, Brown and White. It is not associated with any single hue. It can be made by mixing corresponding hues.
Let’s take a quick look at some colours and their associations-
Blue- Credible, Confidence, Loyalty
Purple- Royalty, Luxury, Wisdom
Yellow- Optimism, Enlightening, Energy
Orange- Energising, Enthusiasm, Desire
Red- Passion, Danger, Urgency
Black- Unknown Sophistication, Mystery, Power
White- Simplicity, Hope, Purity
Green- Balance Growth, Vision, Fertility
So, what is your favourite colour? Why? What effect does it have on you?
Think over and explore!
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